American electronic-soul project, ‘Loki Moon’, recently released their debut music video for the single “On My Own”. Based in Paris, Loki Moon is comprised of vocalist/multi-instrumentalist & producer Davis Jones, vocalist/multi-instrumentalist Ashley Edwards, and bassist/producer Bobby Wooten III. Self described as “a montage of raw delicate harmonies, underwater alien lullabies, and drunken sailor beats”, Loki Moon is not afraid to break rules, change the perception, and go above and beyond in creating their own unique sound.
Garnering over 3,000 views in its first week of release, Pop Matters describes it most accurately as “strange, beautiful, and in its own right novel”. Masterfully arranged, choreographed, and produced, “On My Own” is as much a visual work of art as it is musical art – creating a unique experience for the viewer. Loki Moon holds nothing back, coupling their strong imagery with a musically flawless performance. With this video as their debut, Loki Moon is only teasing what they are truly capable of…. and we can’t wait to see what comes next.
Watch the video below and support Loki Moon by following them on all the social hot-spots.
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Dawn Jones is the curator of the V13 imPRESSED Column. Previously known as imPRESSED Indie Music Blog, Jones and her team joined forces with V13 in 2020 to collaborate on an exclusive column on V13's site (imPRESSED) to bring a niche focus to the rapidly evolving indie music genre. Dawn is also the founder of Pressed PR - a boutique PR agency that focuses on PR for independent creatives. Pressed PR’s team works on a variety of campaigns partnering with independent filmmakers, independent artists, and independent labels. Pressed PR’s music clientele has landed in the pages of Billboard, Atwood Magazine, EARMILK, HYPE Magazine, and many others.