Linkin Park’s multi-platinum GRAMMY® Award-winning singer, songwriter, and producer Mike Shinoda starts a new chapter in his career with the release of his hard-hitting new single “Already Over.”
For the single, Shinoda wrote, recorded, sang, and performed every instrument on the track which sees Shinoda channelling the signatures of the sound he pioneered with Linkin Park. The song is accompanied by a frenetic, hand-painted visual by Dusty Deen incorporating images by legendary photographer Mike Miller.
Speaking about the single, Shinoda shared:
“‘ALREADY OVER’ came to me as I was sitting with my favourite guitar in my hands—the same guitar I used on songs from ‘What I’ve Done’ to ‘In My Head.’ There was a familiar DNA to the song that I think Linkin Park fans will recognize. For me, it creates a bridge from the past to a blurry but exciting future.”
In the run up to the release, Shinoda has engaged in a number of ancillary fan activities which saw the star debut the campaign with cryptic Tumblr-style mood images online to set the tone of the new chapter. Chopped up song snippets leaked out in different online locations for fans to collect and piece together themselves; unreleased stickers began popping up, only attainable from the hands of Shinoda himself, in person.
Beginning next week, an online game will appear on MikeShinoda.com, teasing fans with a new sci-fi horror narrative. “In the bigger picture,” Shinoda says, “this release takes some of my favorite things about releasing music and assembles them in a different way—with more music, games, challenges, great things to watch, and lots of new art on the way.”