Alternative/Rock
King of Cups Releases Touching Music Video for “Missing You”
King of Cups have released a profoundly moving music video for their hit track, “Missing You,” an emotional journey through the theme of loss.

California natives King of Cups have released a profoundly moving music video for their hit track, “Missing You.” The captivating piece of art is not just a music video; it’s an emotional journey that resonates with the universal theme of loss and remembrance.
The music video is an extraordinary blend of powerful performances and a compelling narrative. The band seamlessly weaves between their heartfelt performance and a poignant story of individuals mourning a loved one at a funeral. The video is an emotional rollercoaster that will undoubtedly make you feel deeply connected.
The storyline is crafted to follow the lyrics closely, portraying the pain of missing someone dear. However, it beautifully captures the essence that this feeling, this song, and this music video transcend individual experiences. Whatever the reason a person is being missed, it hurts all the same. The intention is to make every viewer feel less alone, emphasizing the shared experience of loss that unites us all.
Commenting on the video, Shaun states:
“This is our favorite song to date. It’s really emotional and talks about something we’ve all been through. Losing a loved one hurts all the same, no matter how they’re lost. We hope “Missing You” could help ease someone’s pain in their time of need and let them know that they’re not alone.”
“Missing You” is not just a song; it’s a musical masterpiece that demands attention. Born from personal tragedies, the track seamlessly fuses the raw emotions of Emo, the edginess of Alternative, and the infectious energy of pop-rock and pop-punk. Bryan, the band’s versatile guitarist, takes center stage with soul-stirring vocals, pouring his heart into every verse.
This song is more than an auditory experience; it’s an invitation to an emotional journey where each lyric is carefully crafted to evoke profound feelings of nostalgia and connection. With unforgettable guitar riffs and choruses that effortlessly harmonize, “Missing You” stays with you long after the final chord fades away.
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