Dance/Electronic
Juncos Hollinger Racing Reveals SILO Branded IndyCar
The Java House Grand Prix of Arlington is scheduled for Sunday, March 15th, ushering in a defining chapter of Texas motorsport, and SILO Dallas will play a pivotal role in the race week programming.
The Java House Grand Prix of Arlington is scheduled for Sunday, March 15th, ushering in a defining chapter of Texas motorsport, and SILO Dallas will play a pivotal role in the race week programming.
Through their partnership with Juncos Hollinger Racing, SILO will debut an official SILO-branded IndyCar, stepping onto the global motorsport stage as the only locally sponsored business featured in the event. Cars will rip past AT&T Stadium at speeds exceeding 180 mph. By night, the energy shifts downtown, where SILO transforms race week into a multi-day soundtrack of global electronic culture and extends the adrenaline far beyond the track.
SILO programming includes Tiësto at the AT&T Discovery District Block Party, Prada2000, Beltran and Alison Wonderland at SILO, positioning the brand as race week’s after-dark destination.
Co-Founder Patrick Tetrick, SILO:
“By partnering with Juncos Hollinger Racing, we were able to put Dallas’ own SILO brand on an international stage.”
Co-Founder Donnie Estopinal, SILO:
“Racing and electronic music share a similar intensity. Having SILO represented on the track while producing events across the city is a win for Dallas.“
Chief Revenue Officer Steve Sudler, JHR:
“Our partners reflect the caliber of organization we aim to be,” said Steve Sudler, Chief Revenue Officer, JHR. “SILO Dallas has established itself as a destination known for quality, energy, and experience. As we continue building our INDYCAR program, this partnership reinforces the premium platform we’re creating both on and off the track.”
SILO Race Week Programming:
Mar 12 – Prada2000 at Ductwork at SILO Dallas
Mar 13 – Beltran at SILO Dallas
Mar 14 – Tiësto at AT&T Discovery District
Mar 14 – Alison Wonderland at SILO Dallas
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