Book News
Michael Jackson’s Marketing Exec Dan Beck Releasing Memoirs “You’ve Got Michael”
In 1991, Dan Beck became Michael Jackson’s main marketing contact at Epic Records; now he’s releasing his memoirs called “You’ve Got Michael.”
In 1991, Dan Beck became Michael Jackson’s main marketing contact at Epic Records. For five rollercoaster years, he was immersed in a world of unequalled stardom, dealing with the outsized ambition, whims, and idiosyncrasies of the world’s most famous entertainer. It was a pivotal point in Jackson’s career. His last album had failed to repeat the record-shattering success of Thriller. Rumours about his personal life and his eccentricities had made him the subject of gossip and accusations. Tabloids had begun calling him “Wacko Jacko.”
“You’ve Got Michael” tells the story of the high-stakes battle to save Jackson’s career and market his 1995 greatest hits album, as told by the record executive closest to him. Rather than rehash a controversial career, it details the inner workings of the music business at its mega-platinum height. Between the frequent 2:00 a.m. phone calls, pleas to get Michael to complete the new songs for the HIStory greatest hits package, and the handling of unpredictable developments, “You’ve Got Michael” is a gripping drama about working with a supreme talent through the most difficult time in his career.
Dan Beck’s book is 290 pages, indexed, with eight pages of photographs available from Trouser Press Books.
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