Alternative/Rock
Heavy Halo Drop Single & Vampiric Music Video, “New Blood”
Industrial band Heavy Halo has released “New Blood,” the fifth single to be released from the band’s forthcoming new album, ‘Damaged Dream.’
Heavy Halo presents “New Blood,” the fifth single released from the band’s forthcoming new album, Damaged Dream.
Pre-order Damaged Dream, set to be released on July 25th via Silent Pendulum Records.
Heavy Halo is the Brooklyn-based duo of vocalist/guitarist McKeever and producer Gosteffects. Based out of their studio, located inside a historic 19th-century hospital building, the pair mixes elements of alt-rock and industrial, creating memorable songs that are full of yearning vocals and layered electronics. Reference points include The Cure, Nine Inch Nails, Smashing Pumpkins, and HEALTH.
The official “New Blood” music video was directed by Brendan McGowan, director of videos for Lamb of God, Mastodon, Imperial Triumphant, and more. It is an homage to vampire films of the silent film era.
McKeever comments:
“The simplest and most direct song on the record, ‘New Blood’ is about live-wire desire, the belief that intoxicating romance can strike like a bolt from the blue and pull you out of the doldrums of stagnancy. The music video, directed by Brendan McGowan, draws on vampire silent film classics as inspiration. We filmed it in the basement of our favorite goth haunt Talon Bar, casting musicians, artists, and fashion designer friends from across the New York underground.”
Director McGowan adds:
“Of all the iterations of cinema vampires, it’s hard to beat the aesthetic of the 1930s Universal Monsters era. That, juxtaposed against the thoroughly modern Heavy Halo sound, makes for a fun video about the perils of eternal life. Thanks to all the NYC goths who showed up and donned fangs for our shoot.”
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