Author and music industry veteran Nick Sadler is launching his book The Label Machine: How to Start, Run and Grow Your Own Independent Music Label on October 1st. With “record label knowledge so vast he has literally written the book on it,” (Matt Ryan – Par Excellence Management), The Label Machine is a quintessential read for any music industry aficionado giving detailed information about the business of music with practical step-by-step instructions for setting up and running an independent music label to successfully distributing and marketing music.

Comments author Nick Sadler,

“With so many modern artists starting their own music labels, and with no book that covers this subject in detail, I wanted to write a practical guide that allows anyone to build their own successful music label to bring their music and talent to a worldwide audience.”

Author Nick Sadler

Somewhere between Tim Ferris’s The 4-Hour Work Week and Donald Passman’s All You Need To Know About The Music Business, Sadler has created The Label Machine for the DIY musician/producer that wants to start their own record label or self-release their music. The Label Machine provides a comprehensive understanding of the music industry, detailing everything from navigating tricky dos and don’ts, understanding music copyright in the UK and US, record label set-up, record releases, and royalty collection.

It also provides in-depth guides on marketing, covering traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth, along with templates for contracts, marketing/promotion schedules, press releases, fan email automation, and more. By the end of the book, readers will not only be able to create multiple label revenue streams to create an established record label but also will be able to build their music business effortlessly, learning how to professionally market their music/artists, allowing them to reach thousands of fans.

Interested readers can purchase the book here.

Cover of ‘The Label Machine’

Dawn Jones is the curator of the V13 imPRESSED Column. Previously known as imPRESSED Indie Music Blog, Jones and her team joined forces with V13 in 2020 to collaborate on an exclusive column on V13's site (imPRESSED) to bring a niche focus to the rapidly evolving indie music genre. Dawn is also the founder of Pressed PR - a boutique PR agency that focuses on PR for independent creatives. Pressed PR’s team works on a variety of campaigns partnering with independent filmmakers, independent artists, and independent labels. Pressed PR’s music clientele has landed in the pages of Billboard, Atwood Magazine, EARMILK, HYPE Magazine, and many others.