Officially released on June 25th, the music video for “Airplane Mode” showcases ISY for the unique emerging artist she is – a style icon, powerful vocalist, and prolific songwriter wrapped into one. Utilizing the popular live stream platform Twitch to write and produce her latest single “Airplane Mode”, ISY describes the process as creating in a “place where I’m finally starting to come out of my shell.”
“I was freestyling this online to an audience of people I know are like-minded, and I wanted to make them laugh, feel, and transport them to an illusive and beautiful place… virtually… definitely something we’ve all gotten good at in this first chapter of the 2020s,” says the artist.
ISY shares the sentiment that “Airplane Mode” is her story of gaining self-worth and a call to the sensitive and introspective. “I wanted to make something that was vulnerable and real, but also unshrinking, even a little cheeky. It can feel like an act of defiance to prioritize our own peace of mind and development. I tried to express that defiant feeling in a positive and celebratory way.” The single release was well received with features on Spotify playlists like BMI’s Picks: Pop/Rock, The Deli Magazine, and support from DJ LILICAY who shared both the music video and behind-the-scenes footage on her Twitch channel. With a smooth, lo-fi, RnB sound matched with feel-good, self-assured lyrics, ISY executes exactly what she set out to do.
“I went kinda goofy with it at times, I didn’t shy away from being a seemingly random emotional rollercoaster. That’s authentic to how I was feeling while creating it, and how I think the rocky journey to confidence is for many – all over the map, circling back more and more frequently to a space of inner calm,” comments ISY.