Legendary Portland-based band The Upsidedown released a new music video for their fan-favorite single “Bumpersticker” as an announcement of their newly formed partnership with Divorce Money Records. The label will officially launch in December with the release of the band’s seminal Trust Electricity album on vinyl for the first time.

Founder of Divorce Money Records, Kevin Williams, has been a longtime fan and friend of The Upsidedown. “I met numerous bands and people, and one of those bands was The Upsidedown,” says Williams. “I didn’t miss a single one of their shows for years.”

Divorce Money Records is launching with the purpose of re-releasing cult-favorite albums on vinyl. Genres on the label’s upcoming roster include alternative, punk, and psychedelic music. The new video for “Bumpersticker” is a teaser into the exciting content to come from The Upsidedown and Divorce Money Records.

‘Trust Electricity’ will be re-released on Vinyl on December 4th under Divorce Money Records

Dawn Jones is the curator of the V13 imPRESSED Column. Previously known as imPRESSED Indie Music Blog, Jones and her team joined forces with V13 in 2020 to collaborate on an exclusive column on V13's site (imPRESSED) to bring a niche focus to the rapidly evolving indie music genre. Dawn is also the founder of Pressed PR - a boutique PR agency that focuses on PR for independent creatives. Pressed PR’s team works on a variety of campaigns partnering with independent filmmakers, independent artists, and independent labels. Pressed PR’s music clientele has landed in the pages of Billboard, Atwood Magazine, EARMILK, HYPE Magazine, and many others.