The Skinny: The first time we ever ran our Rockblot segment, wherein we give unsuspecting musicians a Rorschach Ink Blot test, was during Heavy MTL 2015, and one of the first few folks to get it was Exes For Eyes lead singer Big James Arsenian. The self-proclaimed “world champion cuddle buddy” himself ran through Rockblot and saw some things that maybe he shouldn’t have. Either way, we recorded it and it’s darn funny!

Publisher, CEO, and Co-Founder - Born in 2003, V13 was a socio-political website that, in 2005, morphed into PureGrainAudio and spent 15 years developing into one of Canada (and the world’s) leading music sites. On the eve the site’s 15th anniversary, a full re-launch and rebrand takes us back to our roots and opens the door to a full suite of Music, Film, TV, and Cultural content.